Due to its remote geographic location and population of only 4.3 million, New Zealand doesn’t always spring to mind when setting a patent and trade mark strategy. However we suggest it is certainly worth considering.
The World Bank’s Doing Business Report rates it as one of the easiest countries in the world in which to do business, and New Zealand has a highly de-regulated economy and labour force, with less red tape and compliance costs than comparable countries. New Zealand is closely aligned to Australia in trade, with many businesses in Australia selling their products and services in New Zealand and vice versa, and New Zealand's primary trading partners also include the United Kingdom, China, Japan and the United States.
This and the fact that New Zealand company registration has been solely online since 1998 (the first country in the world to boast this), plus increasingly sophisticated online filing systems and low cost fees for patents, designs and trade marks, all increase the attraction of filing in New Zealand. Processing time of patent, design and trade mark applications through to examination is typically five times faster than Australia, and many other procedures have been streamlined.
And with FB Rice, the process is easier still!
Did you know that FB Rice files, prosecutes and registers patents, designs and trade marks directly in New Zealand? In fact, all of our attorneys are registered to practice both in Australia and New Zealand, and you will experience the same standard of service for your New Zealand intellectual property protection that you currently enjoy for Australia.
We offer at least two financial advantages for filing concurrent Australian and New Zealand applications:
We discount our filing charges when we are instructed to simultaneously file in Australia and New Zealand.
The ongoing cost of prosecution is reduced owing to the similarities between Australian and New Zealand regimes.
For further information on the benefits of filing in New Zealand please contact Marcus Caulfield
for Patents and Designs, and David Franklin
for Trade Marks.