“FB Rice is well equipped for the ever-increasing globalisation of IP rights. It understands the way in which issues can extend across international borders and the importance of a watertight worldwide strategy. Proceedings before IP Australia are a real speciality; the team are familiar faces in the office . . . . Michael Seifried makes his much deserved debut in the WTR 1000 for 2018. His knowledge of trademark law really is top-notch. He always comes up with cost-effective strategies.” The outward-looking Joanne Martin knows the ins and outs of the trademark filing process in China, South Korea and across the Association of Southeast Asian Nations as well as anyone. She is a discerning portfolio manager who lets nothing escape her eagle eye.”