IP Advisory
At FB Rice, your intellectual property is our obsession. Our expert team helps you successfully navigate the complex, often overwhelming waters of IP – leaving you to focus on what matters most.

You spend your days innovating, building, and creating. That’s your job. Ours is protecting and growing the value of what you’ve built.

IP Advisory

IP Advisory
A Strategic Approach to IP
Our IP Advisory team works hand-in-hand with our world-class IP, Search, and R&D tax specialists to offer holistic, outcome-driven strategies. We don’t just help you secure rights—we help you use them to achieve your business goals.
No two companies are the same and we tailor every IP strategy to fit:
- Your business objectives – sale, M&A, licensing, valuation, capital raises, or preparation for due diligence
- Your stage of growth – from start-ups to mature enterprises
- Your budget – ensuring your investment in IP is targeted and efficient
- Your R&D pipeline – aligning protection with innovation
- Your goals – both short-term and long-term
- Your market environment – including competitor activity and technology maturity
A fit-for-purpose IP strategy should accelerate growth, differentiate your business, and keep your efforts focused on what truly matters. It ensures internal and external stakeholders are aligned. It keeps your IP spend strategic. And it evolves with your company, just like your products and goals do.
Some IP strategies are built to defend. Others are designed to create space for growth. We help you decide which mix works best based on:
- The level of competition in your market
- The development stage of your own and competing technologies
- The registerable (patents, trademarks, designs) and unregistrable (copyright, trade secrets) IP that exists within your business
An effective IP strategy doesn’t sit on a shelf. It’s an active business tool. It helps you raise money. It gives confidence to investors during due diligence. It underpins your value.
Intangible assets are the hidden gems that power our knowledge-driven global economies. A 2023 report by long time purveyor of intangible asset trends, Ocean Tomo, found that intangible assets represent, on average, 90% of company’s value, compared with just 17% in 1975. As an intangible asset, IP is incredibly powerful. Understanding your IP provides competitive advantage.
Building IP that works as a business asset
How We Help
Our experts become an extension of your team—bringing the deep IP, industry, and commercial expertise needed to craft a strategy that genuinely drives results. Whether you're protecting a single innovation or managing an international portfolio, we’re by your side with insight, clarity, and action.
What Our Clients Say

Christina Salvo, Founder & CEO, Simple Separation
"Working with the IP Advisory team has been a genuinely positive experience. From the outset, I found them to be trustworthy and pragmatic, they took the time to understand our business goals and tailored their advice to suit our unique needs. What really stood out was how clear and concise their communication was. I was guided through the recommendations being made and the reasoning behind them. At no point did I feel like I was being sold services we didn’t need, which only strengthened my trust in their team. Their advice was strategic and aligns with where we’re heading as a business. I’d highly recommend FB Rice to any business looking for considered, practical IP guidance."

Client Choice Awards 2025
"I highly recommend FB Rice to anyone seeking a partner in intellectual property matters. Their professionalism, technical acumen, and ability to deliver outstanding results truly set them apart."

Rohan Hockings, CEO, PYC Therapeutics
"We appreciated the strategic, solution-oriented advice provided by the IP Advisory team. Their practical approach, clear communication, and ability to cut through complexity meant we received guidance that was understandable, relevant, and actionable."
